Marketing 101
workshop in Auckland

For visual artists & creatives who want to grow business

Date: Sat. 18 October 2025

Time: 9:30am - 12:30pm

Marketing made simpler for artists & creative business owners

A beginner-friendly 3-hour workshop to help you grow your creative business

Are you ready to take your art business seriously and want to put your self out there but feel stuck on where to start with marketing?
You’re not alone... Many artists know they need to do more to stand out, but marketing often feels overwhelming, confusing, or just not “you.”

My interactive beginner-friendly workshop is designed to change that. In those three hours, you’ll learn how to:

Find your ideal audience (and how to reach them)

Craft messaging that makes people want to buy from you

Build a simple & sustainable marketing (no burn-outs!)

Use social media, email, and websites without the stress

Who is this marketing workshop for?

This session is designed for artists who take their creative business seriously and want to move it forward. If you’ve looked around and noticed your peers getting visibility, opportunities, and sales, and you’re not sure how to organise your own efforts then this is for you.

You do not need a website, email list, or polished brand yet. This is beginner-friendly and we’ll walk through everything step by step.

Ready to finally get clarity on your marketing?

  • Why it matters & how to reach the right people

  • Getting clear on your messaging & positioning so people can better connect with you and purchase from you

  • Deciding on your marketing ecosystem with intention social, email, websites & galleries explained simply

  • Creating content that connects : what to share, how often, and how to repurpose content to avoid burning out

  • Email vs Social Media: how they work together to drive sales

  • SEO basics: easy fixes to get found without ads

  • This isn’t just theory, you’ll create practical takeaways you can apply immediately.


    … & more!

What you’ll learn

Why join this workshop?

  • It’s designed specifically for artists and creatives only!

  • Clarity over chaos, no more guessing or copying what others do

  • Confidence to share your work without sounding awkward or salesy

  • Connection with like-minded artists who are also levelling up

  • Beginner-friendly structure: whether you’ve posted once on Instagram or you’re already dabbling in email

Spots are limited. Make sure you don’t miss out.

What you’ll walk away with

  • A clearer message that makes your audience choose you easily

  • A simple sustainable marketing plan you can actually stick to

  • Content pillars so you never run out of what to post

  • The know how on repurposing content

  • A starting point for your email list or website

  • Practical tools & free extra resources to keep momentum going

Imagine where your creative business could be 3 months from now if you started putting things in place today.

Event Details

📅 Date & Time: Sat 18 October - 9:30-12:30pm
📍 Location: Uxbridge Arts & Culture
⏱️ Duration: 3 hours (with breaks)

Meet your tutor, hi!

Originally from France, I have been in New-Zealand for 6 years and living away from home for 10! (time flies when you’re having fun!)
I have lived and worked in various countries, including Spain, England & Australia before landing in beautiful New-Zealand.

I am a life long creative, my mum being a visual artist herself (painting & sculpture), I grew up with it and was always encouraged dive into creative pursuits.
Hand-lettering is what I love and you can catch me sketching letterforms all day long! I have worked for Napier council on some public art project & done lettering at the world-renowned Adelaide Fringe festival.

Realising my passion for lettering was dwindling by making a business out of it, I decided to refocus on my Marketing career.
Over the years, I have worked in marketing for the arts and culture as well as at national corporate level.

My heart is still with the arts and I love working with creative business owners to teach them what I wish I knew when I started running my hand-lettering business.

Looking forward to teaching you all I know!

July (pronounced Julie)
Marketing nerd and life long creative

  • July is so creative, talented and helpful. She took my brand to the next level by creating versatile social media templates. She's a wealth of knowledge in the marketing space and she never hesitates to share her knowledge to uplift your brand.

    Deniz - Saltwater Ceramics

  • Recently I had the pleasure of working with July on helping me with my Instagram bio for my Interior Styling Business. She made some quick changes which highlighted my main services & also helped set up links for my Moodboard classes. She offered practical advice and gave some great idea. I recommend July’s services as she is so passionate about what she does and she has her finger on the pulse.

    Sonja - Sonja Ellisa Designs (Interior decorating/ Home staging)

  • Working with July has been an absolute game-changer. Her expertise in marketing, Mailchimp, and social media strategy has made my life infinitely easier [...] If you’re looking for support with marketing, I can’t recommend her highly enough.

    Kylie - IntoBeing (Yoga teacher)

Reserve your spot today

Seats are limited to keep this workshop interactive and hands-on.
Don’t miss the chance to finally make marketing your creative business simple, clear, and doable.